The business of Brexit

March 2019

Ahead of AI, cyberattacks and attracting/retaining top talent, geopolitical uncertainly, notably lack of Brexit preparedness, top all concerns among British business leaders.

The largest companies in the FTSE 250 were asked ‘what keeps you awake at night?’ in the most recent Britain’s Most Admired study.

“Brexit keeps me awake at night. There’s huge amount of work to be done that doesn't appear to be being done.”

“Our industry depends on global trade and strong consumer confidence and purchasing power. Trade wars ultimately hurt the consumer and are therefore a current risk to the industry. The lack of a clear game plan for Brexit also creates some near-term risk. Over the longer term emerging markets continue to be a huge growth opportunity driven by population growth and consumers moving into the emerging middle class with stronger more responsible political leadership playing an important role in it.”

Not all was seen was negative as two CEOs added:

“Brexit uncertainty, political instability, fake news, skills drought, the country's peoples willingness to believe sensationalist media messages. Our concerns should be about those matters that affect our businesses over which we have no control. But in mayhem there is opportunity for agile business to adapt quicker than the competition.”

“The big Mega Trends of 'Sustainability' and 'Digital' will create terrific opportunities for our industry over the next 5 years. Those companies that are proactive see the opportunities early and invest with courage into these areas will be the winners. Those that don't will struggle.”