Take part to have your say on which companies are most admired in Britain today. Help us shine a light on what makes the best British companies succeed.
Here are the answers to the questions we are asked most frequently about the Britain’s Most Admired Companies study.
How can my company take part? Does it cost anything?
The study is based on a list of the top 10 companies in each of the 25 sectors based on several factors including market capitalisation and the number of UK employees. Your company can not pay to be on the list, nor can it be removed.
The list is reviewed each year. If you are interested in finding out how your company could take part in future, please do contact us.
Why have I been invited to take part?
We personally invite the CEO and all C-suite directors (or equivalent) from the nominated companies to take part, along with a set of financial analysts and city commentators who follow the sector and the companies in question.
We aim to secure a broad range of views from within a company across all the major functional areas so encourage all colleagues who have received the survey invitation to take part. Do contact us if you have a colleague(s) who would like to take part.
How do I complete the survey?
You will be invited to participate by email which will contain a link to an online survey. The survey takes circa 15 minutes to complete. You will be asked to rate the performance of your company and your sector peers, to nominate an outstanding leader (from any sector) and to share your views on the challenges facing Britain’s businesses today.
If you have problems accessing the survey link then please do contact us.
Why do we rate our direct competitors?
Peers and competitors watch and know each other better than most. Asking for professional opinion across the C-suite within the sector gives us a ‘high validity sample’. If you aren’t aware of certain companies and/or their relative strengths, you can leave those questions blank. One of the interesting things with this study is that we find ratings of the corporate scoring remarkably consistent with the view of financial analysts.
When does the research take place?
The research takes place in August and September each year, with the results published in Management Today each December.
How do I access the results for my company?
If you complete the survey you will receive a complimentary summary of your sector as a thank you for your contribution. The report will show how each company in your sector was rated on each dimension.
Please see our services to find out how to access more data from the study and tailored insights about your company.